ARLINGTON, VA – How best to combat the misperceptions and falsehoods surrounding animal production practices and sustainability? Ranchers, farmers, practicing veterinarians, and industry professionals who want to make a difference in public understanding and perception of animal agriculture now have that opportunity.
An ag organization that trains, networks and responds with ‘feet on the ground,’ is the Animal Agriculture Alliance that brings together ranchers, veterinarians, animal feed companies, animal health companies, processors, allied associations and others involved in livestock production and processing.
The Alliance is currently seeking participants for the launch of the Animal Ag Allies program that provides opportunities for networking, training, and continuous development of issue expertise and communication skills. Allies will be on the front lines of responding to emerging issues and sharing positive content about animal agriculture
“The Animal Ag Allies program was created to connect agriculture advocates and arm them with the issue expertise and communications skills they need to engage with influencers and consumers online and in their communities,” said Hannah Thompson-Weeman, Alliance vice president of communications. “Our goal for this program is to make sure the voices of ranchers, farmers and veterinarians are being heard when it comes to important issues related to animal agriculture.”
The Alliance is currently seeking participants to enroll by August 7.
For more information on the program and participant guidelines, visit https://animalagalliance.org/initiatives/animal-ag-allies/
