STURGIS, S.D. – During Friday’s Motorcycle Rally opening ceremony, Sturgis Mayor Mark Carstensen announced a generous matching challenge grant.
Carstensen says a local resident is providing matches of up to $100,000 for funds raised through August 15.
Carstensen says the funds will be used to help build the Sturgis Rally Endowment Fund, which the council established during the rally last year.
Proceeds from a wide range of sources — rally event registration fees, use of certain trademarks, including the rally’s “Winged S” logo and sales of officially licensed merchandise — help build the endowment fund.
Last year, $80,000 in rally donations was augmented by a $20,000 donation through the BHCF to bring the total to $100,000.
A portion of endowment proceeds are distributed in January through the Sturgis Rally Charities Foundation.
